Exporting the dozens, or even hundreds, of logo files your clients need when you wrap up a logo project can be a daunting and anxiety-inducing […] Read More
There are so many choices to make when designing a logo. What font looks best? Which colors? What shapes? Making those decisions can be the […] Read More
You’re sending a ton of logo files to your client, but which file types do they really care about? Which files do they use the […] Read More
Your new logo is going to be the poster child for your client’s organization. It needs to be easy, breezy, beautiful. What can you do […] Read More
Who starts designing a logo by choosing Pantone colors? I don’t. It’s much easier to pick a nice color from the color wheel or find […] Read More
There is really no way around it. Creating logo packages is often like raking leaves with a toothpick – especially if your approach is to […] Read More
There’s often a lot of fuss around which files formats to provide clients with when delivering a logo package. You know that you have to […] Read More
Having a great folder structure for your logo package makes it easy for you and your client to quickly find the right logo, but it […] Read More
So you’ve finally completed a shiny new logo for your client. They have approved it after several rounds of revisions and they’re ready for you […] Read More